Blog
Writing about AI that respects your time
Practical, anti-hype pieces about AI implementation for small service businesses. No frameworks, no maturity models.
8 min read
AI Tools vs. Custom AI: When to Choose Which (the 80/40 Line)
When an off-the-shelf AI product is the right answer and when a small custom build is. A decision framework operators can apply in one afternoon, with two real engagements to anchor it.
7 min read
How to Actually Implement AI in a Small Service Business (Without Hiring an Engineer)
A practical, anti-hype guide for owners of small service businesses who want to use AI without hiring an engineering team. Five concrete steps and the questions to ask at each one.